PortfolioAbout
PortfolioAbout
Soul Studio Collective | Professional Work
Amanda and Rion are based in the UK where they run their start-up called Soul Studio. They are passionate about promoting the art of mindfulness and wanted to bring a unique collection of incense products to their e-commerce customers. They had a strong mission and branding and sought my help to lead the industrial design of their burner collection and travel kit idea.
Branding & Aesthetic Direction
They wanted the design of their products to align with the emotions of their branding. Their mood board had colors and textures associated with peace, so my job was to incorporate this as a metaphorical element in the final products.
The concepts that I landed on had some unique, but subtle design elements that I needed to see in real life. After some tweaking and collaborative exploration, the final designs exceeded their expectations.
After their first batch of mass production, they launched the new designs on their website and sold out within a couple weeks!